Real Beauty From Dove And Its Parody

Dove has a Real Beauty campaign going on right now – you probably have seen or heard about it. This is what they say:

“Only 4% of women around the world consider themselves beautiful. At Dove, we are committed to creating a world where beauty is a source of confidence, not anxiety.”

They created this video about a test they did to see how women describe themselves.

There is some controversy about the campaign. Really, what large campaign doesn’t have controversy?! I think they are on the right track in the fact that women will not describe themselves as beautiful. I don’t know the reasons; maybe they don’t think they are or maybe they don’t want to come across as stuck up. Maybe women tend to place more emphasis on inner beauty instead. What do you think?

beautiful women

Anyhow. Cladwell created a parody video of the Dove Real Beauty video with men! They said:

Only 4% of women around the world consider themselves beautiful, while 94% of MEN think they are above average. At Cladwell, we are committed to making men’s delusions a reality.

I knew exactly where they were going, but it’s still funny. If it gets a bit boring because of the repetition skip to about 2:00 minutes in the video so you can see the differences in the “sketches.”

I’d love to hear what you think! Do men think they are better looking than other people see them?